Mahindra Launches Its New Limited Edition ‘Scorpio Adventure’
- A limited number of only 1,000 vehicles to be manufactured
- In addition to the host of features offered in the top-end S10 model of the New Generation Scorpio, the Scorpio Adventure offers the following exciting features, many of which are seen in the Scorpio for the first time:
- Gun Metal alloy wheels
- Stand-out Red brake callipers
- Faux leather seats with blue fabric insert
- Faux leather-wrapped steering wheel & gear lever
- ORVMs with side indicator
- Rear view camera
- Distinctive and stylish ‘Smoked’ tail lamps
- Mist Silver and White dual-tone exteriors with adventure-themed decals
- Scorpio Adventure comes with manual transmission and is available in both 2-wheel drive and 4-wheel drive.
April 25, 2016, Mumbai: Mahindra & Mahindra Ltd. (M&M Ltd.), India’s leading SUV manufacturer, today announced the launch of the limited edition Scorpio Adventure variant. With a production run of only 1,000 vehicles the limited edition Scorpio Adventure has been made for a chosen few and is priced at an attractive Rs. 13.07 lacs (Ex-showroom without Octroi, Navi Mumbai, BS4, 2WD).
The limited edition Scorpio Adventure is based on the popular top-end model ‘S10’ of the New Generation Scorpio and promises to thrill with exciting features, many of which are seen in the Scorpio for the first time, such as the reverse camera and ORVMs with side indicator, distinctive and stylish ‘Smoked’ tail lamps and the triple jet windscreen washer. The interiors come with plush faux-leather seats with new fabric inserts, while the Mist Silver and White dual-tone exterior is enhanced with striking adventure-themed decals. Stunning Gun Metal alloy wheels and stand-out Red brake further underscore the superlative road presence and adventure quotient of the Scorpio Adventure.
Speaking on the Scorpio Adventure, Vivek Nayer, Chief Marketing Officer, (Automotive Division) Mahindra & Mahindra Ltd., said, "We are pleased to introduce the limited edition ‘Scorpio Adventure’. With its all-terrain capability, power-packed performance and iconic design, the Scorpio is a symbol of power, thrill and adventure for more than 5 lac Scorpio owners and for the millions of fans that aspire to own a Scorpio one day. The Scorpio Adventure is in keeping with the line age and DNA of the brand and I am sure that it will further strengthen the appeal of Scorpio as the perfect companion on long road trips and off-roading adventures.”
Based on the popular top-end model ‘S10’ of the New Generation Scorpio, the Scorpio Adventure is powered by the powerful 88 kW (120 BHP) engine and comes with several advanced technology features like cushion suspension and anti-roll technologies, static bending projector headlamps with Eyebrow-styled LED parking lights, a 15 cm (6 inch) touch screen infotainment system with GPS navigation, fully automatic temperature control and 43 cm (17 inch) alloy wheels.
The Scorpio Adventure comes with manual transmission and is available in both 2-wheeldrive and 4-wheel drive.
Launched in June 2002, Scorpio was a great leap forward for the Indian automobile industry. Equipped with a powerful engine and modern car-like features, exuding a macho style and a bold attitude, Scorpio redefined the SUV space and, in a broader sense, transformed the unglamorous utility vehicle into something more aspirational.
Over the years Scorpio has emerged as a trendsetter as far as technology is concerned with many firsts to its name including the innovative Voice Messaging System, Micro Hybrid (start/stop) technology, 6-speed Automatic Transmission (the only SUV in its class with automatic transmission) and being India’s first BS4-emission compliant vehicle.
Scorpio’s victories in some of the world’s toughest rallies coupled with success in multiple domestic and international expeditions, under the banner of Mahindra Adventure, go a long way in reinforcing its tough and rugged DNA. It is no surprise then that Scorpio has found not only with the Armed Forces but also with police, para-military and security forces across the country.
Admiration and loyalty for the brand is evident not only from sales numbers–with annual sales of over50,000units for 4 years in a row–but from the more than3.2 million fans on Facebook- making it the largest SUV Facebook community in India. The magic of the Scorpio is further seen in the array of impromptu fan clubs initiated by customers in the virtual and real world and in over 12 million views on its YouTube channel.
The Mahindra Group focuses on enabling people to rise through solutions that power mobility, drive rural prosperity, enhance urban lifestyles and increase business efficiency.
A USD 16.9 billion multinational group based in Mumbai, India, Mahindra provides employment opportunities to over 200,000 people in over 100 countries. Mahindra operates in the key industries that drive economic growth, enjoying a leadership position in tractors, utility vehicles, information technology, financial services and vacation ownership. In addition, Mahindra enjoys a strong presence in the agribusiness, aerospace, components, consulting services, defence, energy, industrial equipment, logistics, real estate, retail, steel, commercial vehicles and two wheeler industries.
In 2015, Mahindra & Mahindra was recognized as the Best Company for CSR in India in a study by the Economic Times. In 2014, Mahindra featured on the Forbes Global 2000, a comprehensive listing of the world’s largest, most powerful public companies, as measured by revenue, profit, assets and market value. The Mahindra Group also received the Financial Times ‘Boldness in Business’ Award in the ‘Emerging Markets’ category in 2013.
Visit us at www.mahindra.com
Our Social Media Channels:
Twitter - https://twitter.com/MahindraRise
Facebook - https://www.facebook.com/MahindraRise
For further enquiries please contact:
Senior General Manager (Communications)
Automotive & Farm Equipment Sectors
Office Direct Line – + 91 22 28468510
Office Email Address – [email protected]